Aside from knowing where to find trending products, you also need to make sure these products align with the pain points, needs, and desires of your target market and target audience.
You’ll also need to validate your initial findings with solid market research. Use the following tools and tactics to back up your hunch and identify your next winning products.
This product research bot gathers information on thousands of products to determine which ones are performing well. Aside from product discovery, the platform also offers store analysis and gathers sales data about your competition.
What’s more, Niche Scraper will show you the top-selling products on AliExpress and in Shopify stores, along with sales data for the past week and the level of competition in your chosen niche.
This free service by Google lets users find the latest trending search topics. According to the website, its mission is to organize global information to make it accessible and useful for everyone. By using Google Trends, users can gauge public interest in a topic or product over time.
You can filter the search by location, relevant dates, categories, and types of Google searches. Validate your business idea by checking if people have been searching for your target products. For example, Google Trends might indicate that users have actively searched for fidget spinners in the past; however, interest in this product may have dropped over the past couple of months, making it unviable for dropshipping.
Research Your Competitors
Competitor analysis is a worthwhile endeavor if you wish to gain a significant edge over your competitors. Research the products being sold by your top competitors, the niches they’re targeting, and the prices they’re charging.
Can you emulate or improve upon their current business model? Are there any deficiencies in their product offerings that you could step in to fill? Gather the right intelligence and make changes to your business model and inventory based on your findings.