Drastic changes brought about by COVID-19 are compelling companies to accelerate the adoption of artificial intelligence (AI) and automation technologies.
You can gain a competitive edge by studying how you can automate some of your business processes. By leveraging automated systems, you can also help customer service agents save time and energy, freeing them from having to do repetitive and mundane tasks.
You can start by using a Facebook chatbot. Also known as a bot, a chatbot uses artificial intelligence (AI) to simulate human conversation.
You can program the chatbot to respond to particular questions and provide solutions to common problems. If it is unable to properly answer the questions, it automatically connects the client to a human customer service agent.
Using a chatbot can even increase your conversions and sales by streamlining the purchasing process.
When someone expresses interest in a specific product during a Facebook chat, the chatbot can redirect the prospect to a webpage with the product already in the shopping cart so that the customer can purchase it immediately.
By utilizing these automated processes, staff will have more time to provide better customer service by focusing on the more complicated cases.
Another growing trend in eCommerce is the use of automation in handling billing statements of customers. This entails using software to track payments from customers, especially when you manage subscriptions and other fees that are collected on a recurring basis. You can set up these steps without having to manually monitor all of your clients.
When a billing charge fails, a notification can be automatically sent to the customer so they can seek out alternative ways of settling the bill.
Automated software can even prevent some failed charges from taking place in the first place. The software can be used to scan the credit card information of customers and check those that are due to expire in 30 days. A notification can then be sent to these customers in order to remind them to update their cards.
Billing charges that don’t clear on time can have a drastic impact on your bottom line, which is why automation can help keep things on track.